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Peekaboo Beans Hosts a Two-Day Sales and Marketing Event with Zulily USA, Having Over 5 Million Active Customers a Month

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July 19, 2018

Vancouver, BC Peekaboo Beans Inc (TSX-V:BEAN | OTCQB:PBBSF) (the “Company” or “Peekaboo Beans“), is pleased to announce the latest sales and marketing initiative aimed to further bring exposure to the US market.

The Company’s focus on US expansion has driven a multifaceted marketing plan to produce meaningful revenue with a goal to increase stylist numbers. Peekaboo Beans’ two-day sales event with Zulily USA (“Zulily”) is the latest strategy and is expected to expand the Company’s reach and exposure to the market.

Zulily provides consumers a large platform to shop from, with over 15,000 brands ranging from boutique companies to large household names. Zulily will provide Peekaboo Beans the access to 5 million active customers, ultimately targeting the niche market of ethically-sourced children’s apparel.

Traci Costa, Founder, President and CEO of Peekaboo Beans, commented, “Partnering with Zulily is an exciting chance for Peekaboo Beans to continue implementing our marketing strategy with our target audience in the US. Matching Peekaboo’s target audience, the majority of Zulily customers are women between the ages of 25 and 45, making it an ideal partnership for us.”

The Company further announces, subject to approval of the TSX Venture Exchange (the “Exchange”), that Mackie Research Capital Corporation (“MRCC”) has been engaged to provide market making services, principally for the purposes of maintaining market stability and liquidity, as well as assist in maintaining an orderly trading market for the common shares of the Company (the “Services”).

The Services will be undertaken by MRCC, a registered broker, in compliance with the applicable policies of the Exchange and other applicable laws. For the Services, the Company has agreed to pay $4,000 per month, with first and last up front and monthly in advance thereafter, on a month to month basis, unless terminated by MRCC or the Company at any time by verbal or written notice. The Company and MRCC act at arm’s length, but MRCC may provide investment banking services to the Company and MRCC and/or its clients may have an interest, directly or indirectly, in the securities of the Company. The agreement is not a formal market making agreement, there are no performance factors between MRCC and the Company and MRCC will not receive any shares or options from the Company as compensation for the Services. MRCC currently holds 1,200 common share purchase agents warrants of the Company exercisable at $0.60 until December 20, 2019.

About Peekaboo Beans Inc.

Peekaboo Beans is a Canadian public company with a majority female Board of Directors producing high-quality, ethically manufactured children’s apparel. Peekaboo Beans is sold exclusively through its direct-sales network of stylists or independent sales representatives. In line with its mission, Peekaboo Beans develops custom fabrics and designs its apparel to promote play in children’s lives. Through the direct-sales model, Peekaboo Beans trains women to be entrepreneurs, build a business and generate income on their own terms.

On behalf of the Board of Directors,

Peekaboo Beans Inc.

Ms. Traci Costa, President and CEO
(604) 279-2326

For more information, please contact the Company at:
BEAN@kincommunications.com
1-866-604-6730

This news release may include forward-looking information that is subject to risks and uncertainties. All statements within, other than statements of historical fact, are to be considered forward-looking. Although the Company believes the expectations expressed in such forward-looking information are based on reasonable assumptions, such information is not a guarantee of future performance and actual results or developments may differ materially from those contained in forward-looking information. Factors that could cause actual results to differ materially from those in forward-looking information include, but are not limited to, fluctuations in market prices, successes of the operations of the Company, continued availability of capital and financing and general economic, market or business conditions. There can be no assurances that such information will prove accurate and, therefore, readers are advised to rely on their own evaluation of such uncertainties. The Company does not assume any obligation to update any forward-looking information except as required under the applicable securities laws.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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