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Venzee and Riversand Partner to Simplify Content Distribution for Retail Trade


February 21, 2019

Vancouver, BCVenzee Technologies Inc. (TSX-V: VENZ) (the “Corporation” or “Venzee”), an advanced platform for the automated distribution of omnichannel product information, and Riversand, a cloud-native Master Data Management (MDM) and Product Information Management (PIM) provider, announced today the formation of a strategic partnership enabling brands to instantly and efficiently communicate actionable product detail to trading partners to meet the growing demand from consumers for accurate and reliable product information.

Rich, detailed, and readily available product information removes consumer confusion, frustration, and disappointment, helping to create durable brand trust and retailer loyalty. In today’s rapidly changing retail market, trust and loyalty are more than important, they are the keys to brand relevance and retailer survival.

Riversand’s strong product management capabilities integrated with Venzee’s modern, peer-to-peer content distribution platform gives brands and retailers the optimal solution to satisfy consumer demand for the rich, detailed content critical to transformation and growth in today’s dynamic retail market.

“Venzee’s technical and strategic approach to modern retail are well aligned with the advanced, cloud-based architecture Riversand has embraced and provides customers with a future-forward content management and distribution solution,” says Upen Varanasi, founder and CEO at Riversand.

“Riversand clients already benefit from access to a unique set of data management capabilities and domain expertise in retail, healthcare, CPG, and energy verticals,” says Peter MacKay, president and CEO at Venzee. “Now, integrated with the advanced capabilities of the Venzee platform, Riversand brands and retailers have the tools necessary for seamless, automated distribution of actionable and relevant product content.”

As a peer-to-peer platform solution, Venzee, its clients, and its partners benefit from the “network effect.” As more use the platform and network nodes expand, the value of the platform for its users grows in value.

“With this strategic announcement, our platform is now available to more than 100,000 clients served through our announced alliances,” says John Abrams, vice president of Partner Development at Venzee.

Legacy product content distribution was a poorly synchronized, linear transaction. In today’s cloud-connected, non-stop retail market, consumers expect rich, relevant content delivered instantly, anywhere. Legacy content syndication solutions fail to meet the dynamic needs of modern consumers. As an all API, cloud-based distribution platform, Venzee exceeds the content delivery expectations consumers, brands, and retailers demand.

About Venzee

Venzee is a data translation and distribution solution that eliminates inefficiencies in the digital supply chain by delivering consumer-ready product information to retailers via a peer-to-peer network. Powered by our core technology, Mesh, Venzee automates content exchange workflows that increase margins and accelerate revenue. Through a suite of products, we provide customized solutions for enterprises of all sizes, meeting each client’s desired level of sophistication and automation.

To learn more about Venzee, visit

About Riversand

Riversand is a global leader in information management that has a vision of assisting companies to make their data useful, usable and meaningful. Its Master Data Management platform empowers its customers to know their own customers better, move products faster, automate processes, mitigate risks and run their businesses smarter. Riversand’s customers, partners and analysts recognise it as a trusted partner, visionary and a leader. For more information visit and follow us @RiversandMDM on Twitter and Riversand Technologies on LinkedIn.

Forward-Looking Information
This press release contains “forward-looking information” within the meaning of applicable Canadian securities legislation. Forward-looking information includes, but is not limited to, statements with respect to the execution of the Company’s growth strategy, the expected results from the entering into of partnership agreements, the expected results from Venzee’s Channel Partner Program, the use of, and expected results from, Venzee’s technology by end users and Venzee’s expected revenue generation. Generally, forward-looking information can be identified by the use of forward-looking terminology such as “plans”, “expects” or “does not expect”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “intends”, “anticipates” or “does not anticipate”, or “believes”, or variations of such words and phrases or state that certain actions, events or results “may”, “could”, “would”, “might” or “will be taken”, “occur” or “be achieved”. Forward-looking information is subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of the Company to be materially different from those expressed or implied by such forward-looking information, including but not limited to: general business, economic, competitive, geopolitical and social uncertainties; and regulatory risks. Additional information about these assumptions and risks and uncertainties is contained under “Risk Factors and Uncertainties” in the Company’s management’s discussion and analysis for the year ended December 31, 2017 and its latest annual information form filed August 29, 2018, which are available under the Company’s SEDAR profile at, and in other filings that the Company has made and may make with applicable securities authorities in the future.

Although the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. The forward-looking information contained in this news release is expressly qualified in its entirety by this cautionary statement. The Company does not undertake to update any forward-looking information, except as required by applicable securities laws.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Ilana Friedman-Schroit

Investor Relations
Caleb Jeffries
Kin Communications
Tel: 604-684-6730

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